Run- dmc's impact on rap and society Essay Example | Topics and Well Written Essays - 750 words

Run- dmcs impact on rap and society - Essay Exampleablished Rush Productions, a hip- hop management Company in the 80s encouraged his brother Joey to form a rap duo with his takeoff rocket Darryl McDaniels. They started out as a duo and later roped in another friend called Jason Mizell.The trio introduced a dress culture to suit their fancy and set them apart from the regular dress code. Their style was flashy with hats, untied sneakers and heavy lucky chains that greatly appealed to the youth and left a deep impression on their suburban rock fan following. (Simon & Schuster, 2001)Run D.M.C outsh genius their predecessors Grandmaster Flash and Whodini by being much more tougher and menacing while using samples from heavy metal and their popular spare beats. They helped to promote rap from a genre that was single point to a genre that became officially album oriented. Run D.M.C was the very first hip hop artist group to knap full- fledged albums and slowly make it into the mai nstream of music.In the course of time Run D.M.C had spawned many other groups and were even overtaken by them, yet they dedicated themselves to performing even into the 90s. The group had cut their first single titled Its Like That in 1983 which sounded like no other rap during that time. By 1985, they had become Americas near popular and influential band after their second album titled King of Rock.This album was succeeded by the R&B single which was a grizzle for the legendary Aerosmith titled Walk This Way which became Run- D.M.Cs biggest hit single which was recorded using Aerosmiths Steven Tyler and Joe Perry. This was the very first hip hop subdue that appealed to both rappers and rockers alike. This album was followed by their third album titled Raising Hell which became the first rap album to scale to number one on the R&B charts and then even go platinum.There was no turning back now for Run D.M. C as they modify their position as the first rappers to make a